Fundraising Lori Guenther Reesor Fundraising Lori Guenther Reesor

Imagining Abundance: Book review

Imagining Abundance by Kerry Alys Robinson is part fundraising story and part spiritual autobiography. The book demonstrates how to integrate fundraising and spirituality. Robinson helped the Saint Thomas More Catholic Chapel and Center at Yale raise $75 million, starting not just from scratch, but from debt and diminishment.

Her central thesis is faith: fundraising requires a deep trust in God's generosity. How can we ask donors to participate in what God is doing in our ministry if we don't believe God is at work?

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Fundraising, Donor Relations Lori Guenther Reesor Fundraising, Donor Relations Lori Guenther Reesor

How long does it take a charity to thank donors?

The hand-written notes appeared a month before the prefab letters. It seems paradoxical, but apparently a personal note is much quicker to write than a generic boilerplate.

This little experiment has shown how important thank-you letters are. I feel like if I didn't give again to some of these charities, they wouldn't notice.

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Fundraising Lori Guenther Reesor Fundraising Lori Guenther Reesor

Fundraising: Asking for Three Loaves of Bread

Once upon a time, a man had unexpected guests. He didn't have anything to feed them! The host pounds on his friend's door at midnight, asking for three loaves of bread. Not just one loaf, not two loaves but three loaves. He keeps knocking until his friend gets out of bed and gives him the bread.

How does this story speak to fundraising?

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Fundraising Lori Guenther Reesor Fundraising Lori Guenther Reesor

Generosity is like a well-watered garden

Fundraising is the joyful and holy task of telling people about the garden and inviting them to water it.

Gardens need water. And not just 'once in a while' water, but steady and consistent water. Gardeners are rewarded for their efforts with flowers and foliage. It's a great deal - we get more than we give.

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