Fundraising Lori Guenther Reesor Fundraising Lori Guenther Reesor

Year-end fundraising advice from angels: Don't be afraid

Let’s imagine your charity is behind budget. You’ll be cutting programs and laying off staff next year if more money doesn’t come in. What to do?

Don’t be afraid to ask for what you need. Be specific, like the man asking for three loaves of bread in Luke 11. Here’s my suggested steps to take before sending the email, and a template that might be a helpful starting point.

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Fundraising Lori Guenther Reesor Fundraising Lori Guenther Reesor

Fundraising and systemic injustice

A charity might ‘accomplish’ more by taking advantage of volunteers and low-paid staff. A charity might achieve higher fundraising targets by burning through staff. Is that stewardship? No, it’s exploitation masquerading as efficiency

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Fundraising Lori Guenther Reesor Fundraising Lori Guenther Reesor

Funding Charity Head Office: Take a Sad Song and Make it Better

The wisdom from Beatles' lyrics to Hey Jude “take a sad song and make it better” apply to charity finances. 

I’ve heard a couple of sad songs about charities running deficits in their operating budgets. Let's start with an organization I'm intimately involved with - my family. No matter what else is going on--university, saving for a big trip, fixing the roof--we put money aside each and every month to pay the bills. You probably do too. Paying the electricity bill is not glamourous but everyone benefits from attention to that little detail.

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Fundraising Lori Guenther Reesor Fundraising Lori Guenther Reesor

Imagining Abundance: Book review

Imagining Abundance by Kerry Alys Robinson is part fundraising story and part spiritual autobiography. The book demonstrates how to integrate fundraising and spirituality. Robinson helped the Saint Thomas More Catholic Chapel and Center at Yale raise $75 million, starting not just from scratch, but from debt and diminishment.

Her central thesis is faith: fundraising requires a deep trust in God's generosity. How can we ask donors to participate in what God is doing in our ministry if we don't believe God is at work?

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Fundraising, Donor Relations Lori Guenther Reesor Fundraising, Donor Relations Lori Guenther Reesor

How long does it take a charity to thank donors?

The hand-written notes appeared a month before the prefab letters. It seems paradoxical, but apparently a personal note is much quicker to write than a generic boilerplate.

This little experiment has shown how important thank-you letters are. I feel like if I didn't give again to some of these charities, they wouldn't notice.

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